Pricing — Handler24

Transparent Pricing

Less Than One Day's Salary
For a Human SDR.

A full AI sales agent — setup, monitoring, updates, and support included. No hidden fees, no long contracts.

Human SDR
£36K
per year · 9–5 only
vs Save 80%+
Handler24
£997
per month · 24/7/365
Entry Point
Starter
£497 /month

+ one-time setup fee

For businesses testing AI lead response before committing to full automation.


  • Email channel only
  • Up to 50 leads/month
  • Lead qualification & scoring
  • Tone-matched to your voice
  • Monthly performance report
Book Your Audit
Most Popular
Growth
£997 /month

+ one-time setup fee

For professionals ready to automate lead response across email and SMS — fully managed.


  • Email & SMS — 24/7
  • Up to 150 leads/month
  • Lead qualification & scoring
  • Calendar booking integration
  • Monthly optimisation review
Book Your Audit
High Volume
Scale
£1,497 /month

+ one-time setup fee

For teams scaling lead volume across multiple channels with full pipeline automation.


  • Everything in Growth
  • Up to 500 leads/month
  • WhatsApp Business integration
  • CRM sync & multi-pipeline routing
  • Monthly strategic review call
Book Your Audit

Setup fee waived for businesses booking in March — 3 spots remaining.

Every Plan Includes
Done-for-you setup
GDPR compliant
Ongoing monitoring & updates
Priority support
Monthly performance report
No lock-in · Cancel anytime

Handler24 vs. a human SDR

The numbers that make the case plainly.

Factor Human SDR Handler24
Annual cost£32,000 – £46,000£12,000 – £18,000
Hours of coverage~8 hours/day24 hours/day
First response time2 – 6 hours averageUnder 90 seconds
ConsistencyVariableIdentical every time
Sick leave / holidaysRequires coverNever offline
Scales with volumeRequires additional hireHandles 10× instantly
Onboarding time4 – 8 weeks5 – 7 days

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The ROI maths, simply

Two illustrative scenarios — adjust for your own deal values.

🏠 Estate Agency — 1 extra deal/month
Average commission per sale£3,500
Deals recovered from slow-response loss+1/month
Monthly revenue added+£3,500
Handler24 cost−£1,000
Net monthly gain+£2,500
👤 Recruitment — 2 extra placements/month
Average placement fee£4,200
Extra placements from faster qualification+2/month
Monthly revenue added+£8,400
Handler24 cost−£1,000
Net monthly gain+£7,400

Figures are illustrative. We calculate your specific ROI formally at 30 and 90 days post-launch.

🔒

3-month minimum

Enough time to see results. Rolling monthly after that.

📊

Documented ROI

Formal ROI reports at 30 and 90 days — every result evidenced.

🇬🇧

GDPR compliant

UK and EU data standards. DPA available on request.

🤝

No lock-in

Cancel with 30 days' notice after the initial period.

Pricing questions

The setup fee covers the full build, AI training, onboarding, and supervised testing phase — typically 20–30 hours of work. It's a one-time cost and includes everything needed to go live. Setup fees are disclosed on your discovery call.
We don't offer a free trial — the setup and AI training required takes significant time and can't be done for free. What we do offer is a free diagnostic audit call where we map your lead flow and give you a realistic picture of expected results before you commit to anything.
There's a 3-month minimum — enough time to see real results. After that, cancel with 30 days' notice. No penalties, no hidden fees, no questions asked.
Yes — clients who pay annually save the equivalent of two months compared to monthly billing. Setup fee is also waived for annual plans. If you're ready to commit, it's the best value we offer. Ask us on your audit call and we'll put the numbers in front of you.

Start with the audit. Commit only when it makes sense.

The diagnostic call is free, no-obligation, and typically 30 minutes.